Brown & Cohen

Brown & Cohen is a leading PR firm in Toronto. They specialize in blending company stories into the news cycle.

Client:

Brown & Cohen Communications & Public Affairs Inc.

Year:

2018

Industry:

Public Relations Firm

Timeline:

3 Months

Services Provided:

Web Design, Web Development

Challenges

The challenge was to boost Brown & Cohen’s online image, matching their digital presence with their brand’s impact.

Objectives

To develop an online platform that showcases their PR services. It needed to look clean and be simple for clients to interact with.

Solutions by iExperto

Website Redesign

Updated the website with modern web technology. Aimed to reflect professionalism and service range.

Content Strategy

Crafted a strategy to spotlight success stories. Enhanced brand authority.

SEO Optimization

Applied SEO to boost visibility and rankings. Made services easy to find for potential clients.

UXDesign

Improved user experience for easy site navigation. Enhanced client interaction.

technologies Used

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Adobe Photoshop

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Adobe Illustrator

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Adobe XD

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WordPress

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PHP

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MySQL

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HTML5

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CSS3

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JavaScript

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jQuery

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Font Awesome

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Google Analytics

Key Features

iExperto took on the project with a clear vision and a commitment to excellence. Our deliverables were as follows:

Services Showcase: Interactive service overview.
SuccessStories: Section for campaign achievements. Highlights firm’s success.
EngagementTools: Contact forms and live chat for easy communication.
SEOBlog:Articles on PR trends. Drives traffic and underlines thought leadership.

Business Impact

iExperto took on the project with a clear vision and a commitment to excellence. Our deliverables were as follows:

Digital Presence

Website upgrade enhanced online visibility.

Engagement Increase

More user interaction and inquiries.

Authority Boost

Success stories and insights boosted reputation.

INSTOREMAG
INSTOREMAG

We built a content-rich platform with sections for news, tips, webinars, and more, enhancing reader engagement and simplifying content updates